Digital Marketing

Eric Chuar has completed the Digital Marketing for Personal & Professional Productivity and received a certificate from HubSpot Academy.

SCHOOL:
HubSpot Academy

GRADUATED:
2017

DURATION:
6 Months

Digital Marketing

Digital Marketing Skills Gained

Optimize your website for search engines.

Create a non-paid strategy to build and grow a following.

Create an ads strategy to amplify your business message to a targeted audience.

Inbound-first digital marketing strategy to creating compelling content that appeals to both users and search engines

Course Perspective

Just finished the Digital Marketing course, and it was a blast! Now, I’ve got to say, I usually dive into the subject matter way before I even step into a class. But this one added some serious firepower to my existing skills in digital marketing and programming.

SEO was the first stop, and we learned the ins and outs of optimizing websites. I mean, I’ve done my fair share of SEO, but this was next level. These techniques were a game-changer, and I can’t wait to implement them.

Then we moved onto building a following without spending a dime on ads. Organic growth, that’s what it’s all about. This part hit home because I’ve always believed that understanding what people really need beats any ad spend.

But hey, ads have their place too, and we learned how to use them effectively. Targeted messages that hit the right audience can work wonders, and the course broke it down into manageable steps.

The course wrapped up with inbound-first strategies, focusing on killer content that’s a win-win for both users and search engines. This was the icing on the cake for me because content is king, or queen, however you want to see it.

I’ve been in Malaysia and Singapore for years, and the community here means a lot to me. I’ve always wanted to share what I know, whether it’s digital marketing, programming, or even badminton tips. Life’s too short to keep all this knowledge to myself, especially when I’ve got a family and a curious little one looking up to me.

So, in a nutshell, this course was more than just a learning experience. It was a stepping stone to doing more good, helping more people, and that’s what really counts. I’m stoked to put these new skills to work and keep the learning-sharing cycle going.