Eric Chuar has successfully certified and completed Search Engine Optimization (SEO) Specialization Certificate in 20 weeks from University of California, Davis.
SCHOOL:
University of California, Davis
GRADUATED:
2021
DURATION:
5 Months
Search Engine Optimization (SEO) Skills Gained
Complete a competitive analysis on a webpage
Create influencer relationships and collaborations and analyze data to see which content gets the most shares
Develop a solid approach for achieving a productive and successful relationship with your client
Create a final report of your findings and recommendations for SEO and present your recommendations to your client
Course Perspective
Just closed the chapter on this Search Engine Optimization (SEO) course, and I’ve got to say, it’s like finding a secret recipe. Now, I’ve always had a knack for diving into things hands-on before attending any certification course. To me, certificates are just ink and paper. Real skills? Those come from getting your hands dirty, which is why this course was right up my alley.
Digital marketing and programming have always been my stomping grounds, but SEO felt like stumbling onto a goldmine. It’s such a nuanced field, I’m sure not everyone gets it, which honestly just makes it more intriguing to me.
Now, let’s talk skills. This wasn’t just a “sit and listen” type of deal. I learned how to do a competitive analysis on a webpage, like, really tear it apart to see what makes it tick. That’s gold, especially when you’re trying to edge out competitors in places like Malaysia and Singapore, which I adore and have called home for years.
Another kicker? Learning to build relationships with influencers and collaborations. It’s not just about who has the most followers; it’s about who can actually move the needle for your content. Speaking of content, the course taught me how to analyze data to see what’s getting shared the most. If that’s not a superpower in the digital marketing world, I don’t know what is.
And clients? The course gave me the playbook on how to keep ’em happy. From initial meetings to delivering a killer final SEO report, it’s all about establishing a productive relationship.
The best part? I can now take all this knowledge and share it. Whether it’s digital marketing, programming, or even my side passions like badminton and red wine, my goal has always been to give back. Life’s too short to hoard what you know, especially when you’ve got a family and a cute kid to think about.
So, here’s the game plan: Use these new SEO skills to not just boost my own projects but to help others understand the magic behind those three little letters—SEO. Because at the end of the day, it’s all about making life better for as many people as you can. And this course? It just gave me a whole new toolkit to do just that.
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